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DISABILITY PRIDE MONTH: Committed to accessible, inclusive digital experiences for every business we serve.

Email Marketing

High-converting email sequences.

Strategic email sequences and automated newsletter campaigns engineered to drive engagement, retention, and conversions.

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Email marketing is one of the most powerful digital tools for nurturing relationships, but only if your emails actually get opened and read. At Mercury Media Partners, we construct campaigns that bridge technical deliverability and high-impact copy.

The Power of Segmentation

Blasting your entire email list with the same generic message is a fast track to high unsubscribe rates and low deliverability. We structure smart segments so that your users receive messages tailored to their actions, location, and history. Whether you are driving retail conversions, collecting donations, or turning out voters, segmentation ensures your message matches the reader’s intent.

Technical Deliverability & Clean Coding

Modern spam filters are highly sophisticated. Emails containing messy code, broken links, or low-contrast text are frequently marked as spam. We build clean, accessible HTML email templates that display beautifully across Outlook, Gmail, and mobile mail applications, while verifying that your sender reputation is thoroughly protected.

What We Deliver

List Segmentation

Group subscribers by behavior, geography, and interest to deliver highly targeted, relevant messages that boost open rates.

Automated Workflows

Deploy automated welcome sequences, onboarding flows, and customer recovery campaigns that work 24/7.

Deliverability Optimization

Technical configuration of SPF, DKIM, and DMARC records to ensure emails land in the primary inbox, not the spam folder.

Core Features DIY / Template Typical Agency Mercury Media
Price $50 - $100/mo $2k - $5k+/mo Custom Quote
Newsletter management
Automated drip campaigns Partial Partial
A/B testing Partial
WCAG Compliance Partial 100% Native
Ongoing Protection
Digital Sovereignty Vendor Lock-In Proprietary CMS You Own Everything

Projects using this service

N/A 100
political Visit

Young Democrats of Georgia

Civic Engagement Platform

Civic Tech Accessibility

Common Questions

What email service providers (ESPs) do you support?

We regularly work with major platforms including Klaviyo, Mailchimp, ActiveCampaign, HubSpot, and Constant Contact. We can either manage your existing setup or help migrate you to a better tool.

How do you optimize for email deliverability?

We handle the full technical setup of authentication records (SPF, DKIM, DMARC), implement list-cleaning policies to eliminate inactive subscribers, and strictly follow accessible layout practices to avoid spam filters.

Do you write the copy for the campaigns?

Yes. Our team includes professional copywriters who specialize in high-conversion, accessible messaging designed to increase click-through rates and actions.

Madeline and Mercury
Woman-Owned
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