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DISABILITY PRIDE MONTH: Committed to accessible, inclusive digital experiences for every business we serve.

A Day in the Life: Running a Marketing Agency with a Guide Dog by My Side

Step into the paws of a working guide dog. From morning routines to complex navigation, see how purpose-driven training shapes true leadership.

Inclusive Branding
Madeline Ryan Smith

Madeline Ryan Smith

Founder & CEO, Social Scientist, Guide Dog Handler

· Mar 23, 2026 · 4 min read
A Day in the Life: Running a Marketing Agency with a Guide Dog by My Side
Table of Contents

As the founder of Mercury Media, a visually impaired entrepreneur leading a team of digital marketers, my golden retriever guide dog, Mercury, isn’t just my companion—he’s my co-pilot in purpose-driven marketing.

Our Guiding Eyes partnership inspires everything from client campaigns to our social impact model.

Morning Routine: Harness Up 🚀

  • 6:00 AM: Mercury guides me from bed to kitchen
  • 8:00 AM: Office brainstorming on inclusive branding
  • Key Lesson: Marketing = guide dog precision
TimeActivityMarketing Parallel
6 AMCoffee + analyticsVoice SEO review
8 AMTeam huddleTrust-building

Midday: Client Wins

35% traffic boost from “disability inclusion” keywords.

CTA

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Meta: Visually impaired founder + guide dog = inclusive marketing

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